It’s almost TVSN Fashion Week, and to celebrate we hit the streets with NYDJ to spread the word about these amazing jeans!
We know our customers can’t live without them, and we wanted to show everyone just how amazing these jeans are. For those who aren’t familiar, NYDJ (Not Your Daughter’s Jeans) is a cult brand from the USA that brings us jeans that flatten the tummy, lift the butt, and allow you to wear one size smaller! A sensation on television and in the press, these revolutionary jeans slim the lower abdomen, contour the hips and lift the butt without the feeling of being stuffed in – they are seriously comfortable to wear!
We invited Kathy Sheeran from Shopping Confessions along for the ride, and she had a great time chatting to passers by and convincing them to swap their old jeans for our brand new NYDJ’s! Once people tried NYDJ they were hooked!
Tune in to NYDJ next Friday @ 10:30am to see footage of our fun on the streets!
We also shot a few looks from Autumn/Winter which you will see on-air next week! Here is a very sneaky peek – don’t tell Wendy!