Diamonds 101

It’s Diamond Day!

So before we get into it and show you all the amazing pieces our buyers have been saving especially for today, we thought we’d take you through the ABC’s (especially the C’s) on diamonds!

The 4 C’s of Diamonds:


Diamonds are always measured in carat weight. One carat is the equivalent of 1/5 of a gram. Additionally, there are “100” points in a carat, so that a .50 “point” diamond would be described as a half-carat.


Almost every diamond will contain some blemishes, and inclusions formed during the course of its crystallization. The diamonds clarity grade refers to the visual impact of these characteristics or lack thereof, as viewed under 10X loupe magnification. There is a grading structure (GIA clarity grading scale) used to describe inclusions found within the diamond.


The “colour” of a diamond refers to the presence or absence of inherent coloration in a white diamond. The whiter the diamond is the greater its value since a colorless diamond will allow increased light to pass through it and will consequently emit a greater amount of fire and brilliance.


Cut is the most misunderstood and underestimated of the “C’s”. Cut is properly referred to as the “make” or quality of the way the diamond has been crafted. “Cut” here refers to the diamond cut, not to be confused with the “shape” of the diamond. The cut of the diamond is the only “C” that is entirely manipulated by the diamond cutter, and will determine the reflective quality, beauty and value of the diamond.

Diamond Cuts (Shapes):


Round Brilliant Cut

The round brilliant cut diamond is by far the most popular shape available today. It is also the most thoroughly studied, with almost 100 years of research and precise calculations going into optimising the fire and brilliance of a round brilliant cut diamond.

A round brilliant cut diamond generally has 58 facets – 33 in the crown (top) and 25 in the pavilion (bottom) – and the proportions and relationship between the facets are what dictate the diamond’s cut grade. The polish and symmetry of a round brilliant cut diamond are also very important.


Princess Cut

The princess cut diamond is also a very popular cut, ranking second only to the round brilliant cut. Because it has pointed corners and is traditionally square, the princess cut’s unique shape makes it a favorite for engagement rings.


Emerald Cut

With its long, clean lines, the emerald cut diamond is a beautiful and elegant alternative to the more traditional cuts. Its pavilion (bottom) is cut with rectangular facets, creating broader flashes of brilliance rather than fiery sparkles of light. Its crown (top) has a large open table, making colour/cut flaws and inclusions more visible to the naked eye.


Asscher Cut

Nearly identical to the emerald cut diamond, the main point of difference is that the Asscher cut diamond is square. Its pavilion (bottom) is cut with rectangular facets, creating broader flashes of brilliance rather than fiery sparkles of light. Its crown (top) has an open table, making colour/cut flaws and inclusions more visible to the naked eye.


Marquise Cut

Beautiful and dramatic with its length and pointed ends, a marquise cut diamond can make fingers appear long and slender. Its shape can maximise carat weight, giving the impression of a much larger diamond. A variation of the round brilliant cut, it works in a similar way such that the better the cut, the more brilliant the diamond.


Pear Shape

An eye-catching cut, the pear shape diamond is also known as the ‘teardrop’ because of its one rounded end and other pointed end. Its unique shape makes it a popular choice for engagement rings and if you choose a more elongated pear shape, the length will create a subtle slimming effect on your finger.


Radiant Cut

The radiant cut diamond is growing in popularity because of its versatility. It essentially combines the beautiful brilliance of a princess cut with its many facets, and the squarish shape of an emerald cut or an Asscher cut with its trimmed corners, to make up a truly unique and brilliant cut.


Oval Cut

A beautiful cut that sparkles almost as brilliantly as a round brilliant cut, the oval shape diamond is also becoming a popular choice because its length can accentuate long, slender fingers.


Heart Shape

Perhaps the most romantic shape for a diamond, the heart shape diamond traditionally serves as the ultimate symbol of love and is a popular choice for engagement rings.


Cushion Cut

Popular for over a century now, cushion cut diamonds are cut with larger facets, increasing their brilliance and highlighting the diamond’s clarity.

Today is a day of indulgence all about you, so sit back, relax and embrace this day of luxury!

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